Research on Diversified Portfolios of Supply Models of Leisure Tourism Public Service

Abstract

Leisure tourism public service is a new element of Chinese government public service. In traditional government public service, the government-centered monopolistic public service model leads to not only low quality but also low efficiency. Diversified portfolios of public service supply models, which take the government as a leading player and the market and social voluntary organizations as supplementary roles, are ideal models for public service in the future. Diversified public service supply models are one of the directions for Chinese leisure tourism public service development. All models need to be continuously optimized corresponding to the real practices.